API Console
Executive Summary
Define and execute and analyze customer surveys
Examples of Use
A bank develops a customer questionnaire to obtain feedback from customers that make frequent use of the self-service contact center facility for service improvement suggestions
Role Definition
Handle the deployment, execution and on-going refinement of customer surveys. This includes many types of survey including traditional mailshot questionnaires, in production review/feedback solicitation, review panels/focus groups. The survey execution process performs the survey definitions, selection of reviewers, surveying and post survey analysis
Related Business Scenarios
Core Business Object
Key Features
- Customer survey definition/refinement
- Reviewer selection/identification
- Customer survey execution
- Customer survey analysis and feedback