API Console
Executive Summary
This service domain tracks and analyzes channel activity to support relationship development, to detect unwanted behavior, possible fraud, and to constrain channel use as necessary (for example tracking usage frequency and cumulative transaction amounts within a period)
Examples of Use
A customer attempts to self-serve a product sale but gives up. Later they call the contact center and their recent attempt is used to route the contact to a sales rep who is prompted to continue the product application
Role Definition
Channel activity analysis provides a range of analytical insights into channel use to support access controls, relationship sales and development approaches and to help detect possible fraudulent activity
Related Business Scenarios
Core Business Object
Key Features
- Analyze activity for potential customer fraud
- Analyze activity for potential merchant fraud
- Analyze activity for relationship development
- Detect device errors and ‘bot’ access attempts